When markets change at such dynamic pace like in the media industry, standstill means much more than a mere setback. This is why Hubert Burda Media relies on its innovative strength in both publishing and business matters. Today, the company is among Europe’s leading media houses in terms of innovation. In order to strengthen and safeguard its strong market position, the company invests significantly in all its strategic business areas.
This is true for the rapidly growing division Digital as well as for traditional activities in Publishing and Printing. In summer 2010, the group’s strategic Internet activities – comprising shareholdings in over 50 innovative growth companies – were pooled under the umbrella of Burda Digital. When it comes to Domestic Publishing activities, the group has managed to strengthen its lead successively in the relevant markets. In this endeavour, the company invested in innovative magazine formats on the product side while at the same time extending its strategy of entering into cross-publishing house alliances. With regard to the international market, Burda Eastern Europe continues to be in a strong position, publishing 179 magazines in Eastern Europe alone. And with the joint venture between Burda Druck and Indian daily newspaper publisher Hindustan Times, HT Burda Media successfully operates the first illustration rotogravure printing business in India.
Hubert Burda Media stands for an innovative entrepreneurship.